CRM 101 - An Overview and Introduction

This session is for companies with a 'measure twice/cut once' approach to business. 

Here we answer the 'How's' and 'Why's' of CRM as it pertains to its basic functionality and with specific examples of: 

   Improved Forecasting         Opportunity Management

   Team Collaboration           Reporting

   Lead Management           Marketing Automation

   Contact Management        Customization

   Mobility                     More...